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sports illustrated
sports illustrated
Sports Illustrated is the largest weekly American sports magazine owned by media conglomerate Time Warner. It has over 3 million subscribers and is read by 23 million adults each week, including over 18 million men, 19% of the adult males in the country. It was the first magazine with circulation over one million to win the National Magazine Award for General Excellence twice.
Its swimsuit issue , which has been published since 1964, is now an annual publishing event that generates its own television shows, videos and calendars.
The magazine's cover is the basis of a sports myth known as the Sports Illustrated Cover Jinx.
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